Breaking All Limitations: Viglacera’s Journey at Cersaie 2023

From September 25th to September 29th, 2023, Viglacera (VGC), a leading Vietnamese company specializing in construction materials and real estate investment, will be participating in Cersaie 2023 in the city of Bologna, Italy, under the theme “Breaking All Limitations”. This event aims to introduce globally the “Made in Vietnam” construction materials.

Cersaie 2023 stands as one of the foremost international events in construction materials and design, providing the perfect platform for Viglacera to showcase its commitment to innovation and excellence while setting new standards in the construction materials industry.

Continuing its historic participation from 2022 as the first Vietnamese enterprise to exhibit at Cersaie in Italy, Viglacera is highly anticipated in Hall 36, alongside renowned global brands like RAK Ceramics, Kale, Halcón Cerámicas…, distinctly setting itself apart from other Asian participants.

The booth will feature an array of standout tile products under the Viglacera brand, attracting the attention and visits of a diverse audience, including customers, business leaders, and experts from various fields within the construction industry, all from around the world.

Viglacera’s Booth at Cersaie 2023

Viglacera’s participation at Cersaie 2023 goes beyond mere product display; it signifies a declaration of “Breaking All Limitations” and communicates Viglacera’s strategies and direction in challenging existing standards and revolutionizing the construction materials sector. Viglacera’s commitment is to bring “Made in Vietnam” products shoulder to shoulder with leading manufacturers from Europe.

With nearly five decades of technological advancements, Viglacera is the first Vietnamese manufacturer to offer a wide range of tile thickness options: Slim (6mm), Standard (9mm), and Thick (20mm), along with various surface finishes, including anti-slip capabilities for all types of tiles: glossy, matte, and lappato. Incorporating innovative body technology, Viglacera provides consistent technical porcelain tiles that enhance tile durability, with color body and white body options to create premium aesthetic effects. All products meet the highest standards for green technology and sustainability when exported to global markets.

Viglacera’s products have firmly established their presence in major markets such as the United States, the United Kingdom, Germany, Italy, South Korea, Taiwan (China), and Australia. Despite facing numerous market challenges, Viglacera’s tile exports in 2023 have seen remarkable growth, with the first 8 months of the year recording an impressive increase of 223% compared to the same period last year.

Viglacera and Emser Tile successfully signed the order in October 2023.

As the 19th largest tile manufacturer in the world, Viglacera takes pride in its ability to respond rapidly and provide the highest quality products to customers worldwide. Specifically, during the Cersaie 2023, Viglacera secured an order to supply 254 containers, equivalent to 315,000 square meters, in October 2023 to Emser Tile – one of the largest tile distributors in the United States. Through this partnership, Viglacera continues to solidify its reputation, manufacturing capacity, and supply capabilities on par with multinational conglomerates worldwide.

Vasta Stone’s Booth at Cersaie 2023 – Shaping the Future of Design

Vasta Stone, a luxury sintered stone brand under the Viglacera umbrella, serves as a clear testament to Viglacera’s commitment to elevate Vietnam’s reputation on the global stage. With a world-reaching strategy, Viglacera embarks on a journey to introduce top-notch innovations in the field of sintered stone, proudly showcasing products that are “Proudly Made in Vietnam”.

Viglacera believes in the potential of sintered stone and its booth acts as the embodiment of this belief, inviting visitors to explore the finest sintered stone products. It’s not just a presentation; it’s a demonstration of their dedication to excellence, sustainability, and innovation. Step into the light and let it guide you through the remarkable world of sintered stone. Experience the future of design, where Vasta Stone paves the way forward, and the possibilities are as limitless as your imagination.

The innovative designs of sintered stone interact with mirrors, demonstrating the creativity in the design of Vasta Stone.

A representative of Viglacera passionately stated, “Cersaie 2023 serves as our platform to demonstrate our unwavering commitment to pushing the envelope in the construction materials industry. We are excited to introduce our innovative products and solutions, which have the potential to redefine industry standards.”

With a substantial 220m² booth that promises to redefine the visitor experience, Viglacera, along with Vasta Stone, is set to shine at Cersaie 2023. Our participation in this esteemed event not only highlights Vietnam’s capabilities and expertise but also underscores their commitment to innovation, sustainability, craftsmanship, and excellence. It’s not just about redefining industry standards; it’s about showcasing to the world what Vietnam can achieve.

For more information about Viglacera and our participation in Cersaie 2023, please visit  viglacera.com.vn and vastastone.com

VIGLACERA ACCOMPANIES THE COMMUNITY TO PREVENT COVID-19 PANDEMIC

In March, Viglacera had been accompanying the national movement against Covid-19 pandemic, the practical actions for which, was to sponsor handwashing-basins at big hospitals situated in Ho Chi Minh city. This is one of the activities in “The journey to Create a healthy living space” series launched by the Viglacera Sanitary Ware – Shower brand nationwide.

With a view to putting consumers’ health on top priority and desiring to create healthy living spaces for Vietnamese families, Viglacera is well aware of its role and responsibility in accompanying in public health missions, raising awareness and a sense of health protection in each person. Creating a clean living environment and developing healthy living habits such as starting a healthy diet, wearing masks in public places, washing hands proper, etc. is extremely important and necessary for each person to protect themselves and those around them.

Understanding the needs and the spirit of wishing to create a healthy living space for Vietnamese people with convenient products, joining with customers in improving life quality, Viglacera has taken the lead by starting “The journey to Create a healthy living space”. Accordingly, the first activity in the first phase of the campaign was to donate 200 sets of Antibacterial Sanitary Wares (including Washing-basins and Faucets) to hospitals in Ho Chi Minh City (Cho Ray, People 115, Nhi Dong 1 and Nhi Dong 2), contributing to the hospital’s activities to prevent Covid-19 pandemic and at the same time, encouraging teams of doctors, nurses and medical officers and patients, etc.

The campaign “Creating a healthy living space” is scheduled from March to December 2020. Following the sponsorship, Viglacera will also carry out other community activities such as; Making Viglacera Antibacterial Sanitary-Ware products available in public places in general and each family in particular.

Sharing opinions about the campaign “Creating a healthy living space”, Director of Viglacera Trading Joint Stock Company – Mr Nguyen Van Ly said: “Before the pandemic situation gets complicated, Viglacera hopes to contribute practically and effectively, and create the response of the whole society to generate more resources and join with the Government to fight against the pandemic. Maintaining a clean living environment is a necessary condition to ensure and improve the health and life quality of everyone. Launching “the Journey to create a healthy living space” program, Viglacera wishes to inspire the healthy living and commits to accompanying with Vietnamese people, providing many high-quality domestic products with international standards, proving that Viglacera is really a Vietnamese brand name for Vietnamese people.

Viglacera is also the first brand in the market to provide a comprehensive Antimicrobial Sanitary-Ware products, which were tested and certified by Pasteur Institute in Ho Chi Minh City to be capable of eliminating up to 89% harmful bacteria to users (killing 89.3% of bacteria S.typhi bacteria; 88.4% of E.coli bacteria; 86.3% of B.Cereus bacteria) including toilet, sanitary washing-basins to ensure the absolute aesthetic and antibacteria.

VIGLACERA – TOP 10 REPUTABLE BUILDING MATERIALS COMPANIES IN 2020

On August 6, 2020, Vietnam Report JSC (Vietnam Report) held a ceremony to honor and award the Top 10 reputable companies in the Construction – Building Materials Industry in 2020.

Viglacera Corporation – JSC ranks second among reputable building materials companies in 2020.

Facing the difficulties of the world economy due to the impact of the Covid-19 epidemic, Viglacera, as a leading company in manufacturing construction materials in Vietnam and as the “big brother” in the industry, has proactively applied world-class technology to the production of building materials in the direction of “green development” and environmental protection with a wide range of products: energy-saving glass, ultra-white glass used in the production of solar panels, AAC block, ALC panel, sanitary wares with Nano antibacterial coating…

Viglacera is recognized as one of the top 25 leading brands by Forbes Vietnam.

Forbes Vietnam has recognized Viglacera with a brand value of up to $48.2 million, ranking second in the construction materials industry.

This is the eighth consecutive year that Forbes Vietnam has compiled a list of leading brands and the third year that company brands have been calculated by sector.

In this year, both Viglacera, GELEX and CADIVI made it to the Top 25 leading brands ranking of Forbes Vietnam. Accordingly, the GELEX brand is valued at USD 92 million, the Viglacera brand is valued at USD 48.2 million, and the CADIVI brand is valued at USD 13 million.

With Forbes Vietnam valuing the Viglacera brand at up to $48.2 million, this is a realistic estimate of the value and strength of the brand in the Vietnamese business community. Forbes has calculated the brand value of leading consumer goods and industrial companies, with quantitative calculation support from SSI Securities. This is a testament to the rise and reputation of Viglacera in the construction industry.

For nearly half a century of construction and development, with a solid strategy, steady but no less bold steps, Viglacera has grown and asserted its leading role in the field of construction materials production and real estate investment and business, creating many breakthroughs in the construction materials industry.

The presence in the prestigious ranking of Forbes Vietnam has confirmed the strength and position of the Viglacera brand in the Vietnamese business community.

Viglacera’s success reflects its integration and strong competitive strength in the international market. Viglacera’s products have conquered and maintained large markets such as the United States, the United Kingdom, Germany, Italy, South Korea, Taiwan, and Australia. This proves not only the efficiency in production but also the ability to compete and adapt to demanding and high-quality markets.

With the recognition from Forbes Vietnam, Viglacera continues to affirm its strength and position in the Vietnamese business community and will surely continue to shape and promote the development of the construction materials and real estate investment industries in the future.

For more information: Forbes Việt Nam

Forbes’s brand value determination method is based on publicly disclosed financial data, eliminating profits generated from tangible assets to determine the profits generated by the company from intangible assets. The company’s brand value is determined from this figure after allocating the brand contribution coefficient in each industry and the average P/E coefficient of that industry at the time of calculation.